Nordea Masters

Nordea Masters is a tournament we have worked with in various forms for many years. From 2016 to 2018, we held a full-scope assignment from Perfect Noise to deliver framing and branding for the tournament and establish several activations for Nordea.

The activations brief included furnishing a 500 sqm VIP tent on two floors with furniture, branding and a complete technical solution for presentations.

It also covered the establishment of several activations along the course – photo tents, viewing tents, viewing stands, simulator tents and entrances.

Project photos

Our delivery

For this project we delivered:
  • Sound

    Audio systems for several of the activations, microphones, audio mixing and audio crew for the VIP tent. Read more about sound
  • Light

    Truss structures as the base for several of the course activations, plus ambient lighting for the VIP tent. Read more about light
  • Video & LED

    A video solution with LED wall, presentation technology and video crew for the VIP tent. A large number of screens installed at activations around the course displayed continuously updated tournament results. Read more about video & led
  • Decor & Set Design

    Furnishings for the VIP tent and several of the course activations. Read more about decor & set design
  • Carpentry

    The carpentry team dressed tents and truss structures for a more polished look, built walls and dividers in the VIP tent and produced pop-up bars, including for Staropramen. Read more about carpentry
  • Print

    Branding and framing of the VIP tent, activations and the tournament as a whole. The delivery included a large number of printed banners for tent exteriors and layher structures, plus vinyl wraps for indoor branding. All elements were installed on site by our print crew. Read more about print
  • Project Management

    Delivery and installation were coordinated by project manager Mikael Jonasson. Read more about project management

Project photos

Nordea VIP tent at 18th hole with exterior branding, Nordea Masters Bro Hof
For Nordea's VIP tent at the 18th hole, we delivered exterior branding, interior furnishings and a complete technical solution.
Pop-up bar outside Nordea VIP tent, Nordea Masters Bro Hof
The juice bar outside Nordea's VIP tent.
Upper floor of Nordea VIP tent with furniture, technology and Staropramen pop-up bar, Nordea Masters Bro Hof
In addition to furniture and technology, the upper floor of Nordea's VIP tent featured a pop-up bar from Staropramen.
Frame-tensioned printed banner with carpentry frame in viewing-point tent, Nordea Masters Bro Hof
Frame-tensioned printed banner in a carpentry frame inside the viewing-point tent.
Custom-built bar counters with Nordea branding in viewing-point tent, Nordea Masters Bro Hof
Custom-built bar counters and Nordea branding inside the viewing-point tent.
Furniture and interior in photo tent with transparent roof, Nordea Masters Bro Hof
Furniture and interior for the photo tent with a transparent roof.
Photo activation inside photo tent, Nordea Masters Bro Hof
Photo activation inside the photo tent.
Outdoor lounge furniture inside photo tent, Nordea Masters Bro Hof
Outdoor lounge furniture inside the photo tent.
Viewing-point tent with large printed banners and Nordea branding seen from the course, Nordea Masters Bro Hof
The viewing-point tent seen from the course, showing the large printed banners with Nordea branding surrounding the structure.
Custom-built event furniture shaped as Nordea's logo, Nordea Masters Bro Hof
Custom-built event furniture produced in the carpentry workshop, shaped as Nordea's logo.
Stage with LED screen and presentation technology inside VIP tent, Nordea Masters Bro Hof
The stage inside the VIP tent with audio system and LED wall.
EDGE crew installing decor during Nordea Masters 2016 at Bro Hof Golf Club
EDGE crew fitting the final details during Nordea Masters 2016 at Bro Hof Golf Club.
EDGE trucks unloading equipment ahead of Nordea Masters 2017 at Barsebäcks Golf Club
Unloading equipment from trailers ahead of Nordea Masters 2017 at Barsebäcks Golf Club.
EDGE print crew during build of Nordea Masters 2018 at Hills Golf Club Gothenburg
EDGE print crew during the build of Nordea Masters 2018 at Hills Golf Club in Gothenburg.
Construction of viewing stands with truss structure, Nordea Masters 2017 Barsebäck
Construction of viewing stands at Nordea Masters 2017 in Barsebäck.
EDGE pickup truck on the course during build of Nordea Masters 2017 Barsebäck
An EDGE pickup truck out on the course during the build of Nordea Masters 2017 in Barsebäck.